## Creator wellbeing: Optimising time and battling burnout This report explores challenges creators face in managing their time efficiently and overcoming burnout, critical issues in the creator economy. > "Managing time effectively is essential for creators to sustain productivity and mental health." The research highlights the need for tools and strategies that support creators' wellbeing, emphasizing balancing creativity with personal health. - Key challenges include constant content demands, irregular working hours, and pressure to maintain engagement. - Burnout manifests as physical and emotional exhaustion, leading to reduced creativity and productivity. - Solutions involve time management techniques, digital wellbeing tools, and community/support systems. By addressing these factors, creators can foster sustainable careers and improve their overall mental health. *** Creators must prioritize self-care and systematize their workflow to maintain long-term wellbeing and creative output.

more

MIDiA Research — 2025-11-28