Over the past decade, Nigerian music, especially Afrobeats, has transformed into a global cultural force.
Afrobeats contributes roughly $2 billion annually to the global music economy, underlining its rising influence. Nigerian artists earned over N58 billion in royalties in 2024, more than doubling the previous year.
YouTube is a key platform fueling this expansion, where creators benefit from revenue sharing via ads, subscriptions, and Shorts.
Afrobeats contributes roughly $2 billion annually to the global music economy.
As these channels grow, so does their access to monetization tools that reward viewership, global reach, and engagement.
Author's summary: Nigerian musicians gain global recognition.