‘KPop Demon Hunters’ HUNTR/X Mattel Dolls Priced at $150, Pre-Sale Date Revealed
Netflix’s hit animated series KPop Demon Hunters is expanding its reach with a new collectible doll set. The three-pack HUNTR/X "What It Sounds Like" Fashion Dolls feature fan-favorite characters Rumi, Mira, and Zoey.
Doll Details and Availability
- The dolls are priced at $150 for the set.
- Pre-orders start on November 12 through Mattel Creations.
- Shipping is expected in Fall 2026.
- Each doll wears the trio’s sparkling finale outfits and includes screen-accurate weapons, high-quality fabrics, and stylized hair designed for the spotlight.
- A Certificate of Authenticity is included with each set.
Partnership and Merchandising
This release is part of a larger collaboration between Netflix, Mattel, and Hasbro announced recently. This partnership will bring various KPop Demon Hunters merchandise, including toys, games, and cosplay items.
Netflix Chief Marketing Officer Marian Lee said, “KPop Demon Hunters unleashed a global fan frenzy — we’re talking dancing, singing, and more screaming than anyone was emotionally prepared for.” She added, “Fans can finally get their hands on the dolls, games, and merch they’ve been not-so-subtly demanding on every social platform known to humanity.”
The collaboration marks Netflix's first partnership with these major toy companies, expanding the show's presence beyond the screen.
Author's summary: Netflix teams with Mattel to launch exclusive $150 KPop Demon Hunters dolls, meeting high fan demand as part of a broader merch collaboration dubbed a global cultural phenomenon.